Financesite
FinanceSite
Purpose
FinanceSite is a resource for investors to gain industry knowledge, fundamental insight and key sector developments.
Target Audience
Active investors that want to learn more about fundamental and technical analysis. Typical investor will have a number of investments in the sector, but not have the time and/or expertise to evaluate short and medium term opportunities.
Business Model
FinanceSite will be regularly updated by its authors on a publicly available website, as well as offer premium content for subscribers. The premium content will offer subscribers detailed financial analysis, earnings updates and production highlights. Further, subscribers will have access to short term trading opportunities.
Functionality
 Website, plus regular emailed/faxed newsletters.
 User friendly CMS, where content updates are simple for non-technical authors. Ideally, Joomla
 Stylesheets
 Free content area
 Paid content via secure login
 Secure payment capability
 Subscriptions via website
 Email list management, marketing
 Stock tickers, symbol search, charts
 SEO-friendly coding
 Unobtrusive advertising (Adwords, etc)
 RSS, Twitter
 3rd Party content syndication
 Web analytics
 Multi-site capability
 Initial 24-page layouts
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